New Books in the HTC Library

The rules have changed; the traditional workplace is dead. To BOOM in employment today, the secret is to alter the approach, and From Classroom to Career will tell you how. Gen Z and Millennials are asking for this value-led guide as they embark on careers.
Entertaining, personal, and relatable, the voice of the book is purposely casual, as if speaking in a café. It’s a voice everyone trusts. Reasonable, logical, and concrete advice for today’s how-to: how to write a business email; how to successfully land and then stand out in an interview, including in a virtual world; how to ask questions that can be adapted to any job/role; how to write a CV with examples. Inspiring, surprising, real-life stories show empathy for what the readers are likely going through, so they’ll forget it’s a business book.
From Classroom to Career integrates the personal and career. This is in fact the real reality of every human being: we’re so much more than careerists. It’s impossible to thrive career-wise if you are not happy outside of work. People are happier when they have a balance, enabling them to achieve personally and professionally.

Artificial Intelligence is unquestionably the way of the future - it permeates every aspect of marketing and customer service, from bots to speech recognition to computational decision making. By 2030, it is forecast that AI will boost global GDP by 14%, or nearly.

The gold standard in US GAAP resources—fully revised to reflect the latest pronouncements US GAAP undergoes constant revision and review, requiring accountants and other financial practitioners to keep a close eye on updates and changes. Wiley GAAP 2023 offers the most comprehensive coverage of all Financial Accounting Standards Board (FASB) Topics—including all the latest updates. Every chapter offers a discussion of relevant perspectives and issues, GAAP sources, practice-oriented examples, and clear definitions of terms, concepts, and rules. Every FASB Topic is clearly explained in a reader-friendly way and includes dynamic graphics to help the reader understand and retain the nuanced subject matter. Extensively updated to reflect all current US GAAP changes, this invaluable practice resource: Reviews all the latest changes to accounting principles Offers expert guidance on complex issues raised by specific pronouncements For ease of research, includes topic-specific chapters and comprehensive cross-references Illustrates how each standard applies to common, real-world scenarios Clarifies how to implement each standard with numerous practical examplesThe 2023 edition includes the latest revisions to standards on credit losses, leases, derivatives, and more, plus guidance on a new FASB Codification topic on government assistance. Non-compliance with GAAP is not an option for effective accounting and financial professionals. Wiley GAAP 2023 is your one-stop resource for staying current with constantly evolving guidelines and delivers the insight and guidance you need. BONUS: Online, downloadable Financial Statement Disclosure and Presentation Checklist, now including industry- specific disclosures!

Demystifies the financial dashboard--net income statements, cash flow statements, and balance sheets.

Even in the #MeToo era, studies show that women in the workforce continue to harbor misconceptions about sexual harassment and are unprepared to respond when it happens. Lawyer and former ESPN anchor Adrienne Lawrence has learned to advocate for herself and other women. In this book, she offers much-needed insight on topics.

Unlock vital skills, power up your performance and get ahead with the bestselling Creating Success series. Written by experts for new and aspiring managers and leaders, this million-selling collection of accessible and empowering guides will get you up to speed in no time. Packed with clever thinking, smart advice and the kind of winning techniques that really get results, you'll make fast progress, quickly reach your goals and create lasting success in your career.

100 Skills of the Successful Sales Professional prioritizes action-orientation and puts antiquated outlines out to pasture. The book is designed to not only curate the best expert teachings, but it also consolidates these teachings to maximize the value extracted from every page.

If you’re conscientious about making the biggest impact in your professional career by taking action to minimize the long learning (and earning) curve, then this is the playbook for you.

Gone are the days of worshipping movie stars and athletes only for their talent. Everyday people are fast becoming the new celebrities and thus influencers for Millennials and Generation Z. In the past few years, social media influencers dominate pop culture and brands are eager to work with them to build their brands. From music to gaming; from fashion to sports; from wellness to lifestyle branding there are more than 50 million people calling themselves “creators” and many are influencers amassing a highly engaged community. For brands, what are the most effective ways to identify and cultivate influencers and support content creation?

Understanding and applying the law effectively at work is essential for organizations. Employment Law offers a complete overview of the core components that form the interactions between an organization, its employees and the HR function. The third edition includes the latest developments and changes in law and HR perspectives, with new material on the changeability of the law, equal pay and parental leave.

The Recruiter’s Handbook provides comprehensive, step-by-step guidelines through the complete recruiting process. Written by HR Bartender’s Sharlyn Lauby, SHRM-SCP, with insights, tips, and tools from dozens of HR, recruiting, and business experts, the Handbook delivers a proven roadmap to not only help shorten learning curves and avoid legal pitfalls, but build trust in new hire relationships. Along the way it shows how to drive cultural change by offering guidelines for veteran, disabled, or ex-offender recruiting efforts, how to build strong apprenticeship, mentoring, or internship programs, how to effectively conduct assessments, reference checks, and background checks, and much more.

AI Strategy for Sales and Marketing presents a framework for understanding how AI can boost customer-centricity and sales by creating a connected strategy that delivers value today and into the future. Supported by practical tips and advice throughout, it covers topics including personalization, upskilling, customer experience for both on and offline shopping channels and the importance of using AI responsibly to create consumer trust.

Learn from a team of construction business veterans led by Thomas C. Schleifer, who is commonly referred to as a construction business "turnaround" expert due to the number of construction companies he has rescued from financial distress. His financial acumen, combined with his practical, hands-on experience, has made him a sought-after private consultant. His experience and no-nonsense philosophy have truly given him a unique perspective.

Do you want to make your Microsoft 365 account a productivity behemoth? Do you want to squeeze every last bit of awesome from Word, Excel, and PowerPoint and learn a little more about Outlook, too? Microsoft 365 Portable Genius has got you covered. A seasoned tech expert and trainer, author Lisa A. Bucki shows you how to build Word documents, Excel workbooks, and PowerPoint presentations the right way, as well as how to use high-impact design techniques to make your documents pop.

Whether you're a school leaver, a recent graduate, an established professional on the move, or someone looking to return to the job market, any research and preparation will be critical in improving your performance in an interview setting - from being aware of your own strengths and weaknesses, through to knowing the questions to ask that will ensure you are remembered after the interview is over.

Offering a critical approach to youth marketing, this comprehensive book provides a framework to better understand the mechanisms that shape youth consumption cultures and behaviours. The ideas investigated include how to advertise to digital natives, how to engage young customers, and why digital natives adopt or reject brands.

Digital Marketing in Practice balances step-by-step practical coverage with academic theoretical context throughout to offer a definitive and easy-to-understand resource. Exploring key definitions and best-practice for tools, channels and platforms including SEO, social media marketing, email marketing and online advertising, it shows how to create plans and set objectives, design digital marketing campaigns and evaluate their success for improvement.

The Payroll Process, 2022 edition, updates and adds content to the popular prior edition. The broad scope of content explains the entire process, with clear explanations, numerous examples, practical advice, and references for additional research to address the variety of different user needs.

Payroll staff, HR staff, managers, owners, and interested professionals can follow a mapping of all process steps with procedures and compliance explained clearly in each step. For employees, the discussion of employee rights and benefits will be of vital interest. Instructors and students will appreciate the clear explanations, many examples, and the scope of topics.

The Recruiter’s Handbook provides comprehensive, step-by-step guidelines through the complete recruiting process. Written by HR Bartender’s Sharlyn Lauby, SHRM-SCP, with insights, tips, and tools from dozens of HR, recruiting, and business experts, the Handbook delivers a proven roadmap to not only help shorten learning curves and avoid legal pitfalls, but build trust in new hire relationships. Along the way it shows how to drive cultural change by offering guidelines for veteran, disabled, or ex-offender recruiting efforts, how to build strong apprenticeship, mentoring, or internship programs, how to effectively conduct assessments, reference checks, and background checks, and much more.

Understanding and applying the law effectively at work is essential for organizations. Employment Law offers a complete overview of the core components that form the interactions between an organization, its employees and the HR function. The third edition includes the latest developments and changes in law and HR perspectives, with new material on the changeability of the law, equal pay and parental leave.

The author draws on over two decades of industry experience to offer strategies for how to develop a sense of design, adopt a holistic approach to the media production process, and craft a distinct idea for a project’s intent and form. In five in-depth chapters, the book delves into topics ranging from pre-production and planning processes to technical considerations and post-production methods. It concludes with an overview of career opportunities for aspiring media-makers.

Unlock vital skills, power up your performance and get ahead with the bestselling Creating Success series. Written by experts for new and aspiring managers and leaders, this million-selling collection of accessible and empowering guides will get you up to speed in no time. Packed with clever thinking, smart advice and the kind of winning techniques that really get results, you'll make fast progress, quickly reach your goals and create lasting success in your career.

Your Comprehensive Guide to Franchise Success was created to solve the problem of misaligned interests in franchise sales, as well as a lack of tools to promote good decision making in franchise purchasing.

Jimmy St. Louis’ goal is to help fledgling business owners and entrepreneurs determine the right franchise and prepare them for success as a franchise owner and operator.

Using the exact steps you’ll learn in this book, Donald Miller grew his small business from four employees working out of a basement to a 15 million dollar operation, increasing revenue sixfold in just six years. As Miller grew his own business from the ground up, he realized nobody had put together a simple, step-by-step playbook for growing a business. That book didn’t exist. Until now.

If you kill your bookkeeper, who will write the bail check?
Are you paying good money for an accountant and bookkeeper, but still lack enough confidence in your company’s financials to answer critical money questions?

Do you sit up at night processing and reprocessing unresolved questions about how to keep your business on a solid financial footing or nurture it to the next level?

Do you feel like you’re flying blind and fast with your finances and have no sense of the terrain ahead?

Do you need to learn how to use Microsoft Teams? Are you questioning how to drive user adoption, govern content, and manage access for your Teams deployment? Either way, the second edition of this bestseller is your one-stop-shop to learning everything you need to know to find success with Microsoft Teams. Microsoft's popular chat-based collaboration software has many rich features that enable teams to be more efficient, and save valuable time and resources. However, as with all software, there is a learning curve and pitfalls that should be avoided. Begin by learning the core components and use cases for Teams. From there, the authors guide you through ideas to create governance and adoption plans that make sense for your organization or customer. Wrap up with an understanding of features and services in progress, and a roadmap to the future of the product. What You Will Learn Implement, use, and manage Microsoft Teams Understand how Teams drives productivity and engagement by combining the functionality of Microsoft 365 Groups, SharePoint, OneDrive, Outlook, and other services in one location Govern, explain, and use Teams in your organization Use Teams in a structured way to reduce users' time spent in meetings Know the pitfalls to avoid that may create challenges in your usage of Teams Become familiar with the functionality and components of Teams via walk-throughs, including opportunities for automating business processes in Teams See how educators and students can use Teams to improve remote learning Be aware of business productivity in a remote world with Microsoft Viva This book is for anyone who wants to learn Microsoft Teams. To get the most out of the book, a basic understanding of Office 365 and a subscription, including a Microsoft Teams license, is useful.

Proven best practices for success with every Azure networking service For cloud environments to operate and scale optimally, their networking services must be designed, deployed, and managed well. Now, there's a complete, best-practice guide to doing just that. Writing for everyone involved in delivering Azure workloads and services, leading cloud consultant Avinash Valiramani provides a deep dive and practical field advice for Azure Virtual Networks, Azure VPN Gateways, Azure Load Balancing, Azure Traffic Manager, Azure Firewall, Azure DNS, Azure Bastion, Azure Front Door and more. Whatever your role in delivering efficient, scalable networking services, this guide will help you make the most of your Azure investment. Leading Azure consultant Avinash Valiramani shows how to: Use Azure Virtual Networks to establish a backbone for hosting other Azure resources Provide HTTP/HTTPS load-balancing and routing for web servers and apps through Azure Application Gateway Connect on-premises and other public networks to Azure for secure communications using the Azure VPN Gateway service Provide secure load balancing to apps from internal and public networks using Azure Load Balancer services Integrate Azure Firewall to centrally protect Azure resources across multiple subscriptions Access globally scaled, fully-managed DNS services with 100% SLA from the closest Azure DNS servers.

Level up your skill set to the latest that Oracle Database can offer. This book introduces features that are not well known that can transform your development efforts. Youll discover built-in functionality that can save you massive amounts of time that otherwise would be spent reinventing the wheel. Youll find that what used to take a lot of programming some years ago can be done with less code in a more reliable way today. Anyone using Oracle Database without the knowledge in this book is leaving valuable functionalitythat their company has paid foron the table, and this book opens the door to that functionality so that you can deliver reliable and performant solutions faster and more easily than ever. Part I looks at features in SQL and PL/SQL that are underused and not well known. Youll learn about new join types, pattern matching across rows, Top N pagination (useful in reporting!), qualified expressions, and enhancements to iterators that reduce code complexity and make your logic easier to understand. Part II covers how and when to invoke PL/SQL from SQL while maintaining performance. You'll learn about SQL macro functions for creating reusable SQL fragments, polymorphic table functions with return types determined by incoming argument types, and constructing and parsing JSON documents for data interchange with other systems. Part III introduces a vast array of built-in functionality that Oracle provides that is just waiting to be used. Edition-based redefinition enables zero-downtime application and schema upgrades. Data redaction enables easier compliance with privacy laws and similar regulations by protecting sensitive data from those who have no need to see it. Virtual private databases provide the appearance of giving each user their own database, again helping to secure sensitive data. These features are just a taste of what the book provides. Soon youll be improving your skills and wondering why you ever worked so hard to solve problems that Oracle Database already solves for you. What You Will Learn Write more powerful code by incorporating underused features in SQL and PL/SQL Optimize your integration between SQL and PL/SQL for best performance Take advantage of enhanced set operators, lateral joins, row-based pattern matching, and other advanced features in SQL Make your code easier to understand through your use of newer PL/SQL features, such as qualified expressions and iterator enhancements Integrate with web services and external data sources directly from the database Create and parse JSON documents for easy data exchange and flexible schema design.

"The only authorised Labs & Study Guide for the Cisco Networking Academy Switching, Routing, and Wireless Essentials v7.0 (SRWE) in the CCNA Routing and Switching curriculum. Each chapter of this book is divided into a Study Guide section followed by a Lab section. The Study Guide sections offer exercises that help you learn the concepts, configurations, and troubleshooting skills crucial to your success as a CCNA exam candidate." From vendor website.

"Learn eight principles to simplify your code and become a more effective (and successful) programmer. Most software developers waste thousands of hours working with overly complex code. The eight core principles in 'The Art of Clean Coding' will teach you how to write clear, maintainable code without compromising functionality. The book's guiding principle is simplicity: reduce and simplify, then reinvest energy in the important parts to save you countless hours and ease the often onerous task of code maintenance"-- Provided by publisher.

From smart speakers to customer service chatbots, apps that understand text and speech are everywhere. Natural language processing, or NLP, is the key to this powerful form of human/computer interaction. And a new generation of tools and techniques make it easier than ever to get started with NLP! "Getting started with natural language processing" teaches you how to upgrade user-facing applications with text and speech-based features. From the accessible explanations and hands-on examples in this book you'll learn how to apply NLP to sentiment analysis, user profiling, and much more. As you go, each new project builds on what you've previously learned, introducing new concepts and skills. Handy diagrams and intuitive Python code samples make it easy to get started, even if you have no background in machine learning!

Uncover the secrets of SQL and start building better relational databases today!This fun and friendly guide will help you demystify database management systems so you can create more powerful databases and access information with ease. Updated for the latest SQL functionality, SQL For Dummies, 8th Edition covers the core SQL language and shows you how to use SQL to structure a DBMS, implement a database design, secure your data, and retrieve information when you need it. Includes new enhancements of SQL:2011, including temporal data functionality.

Wright/Plesniarski's MICROSOFT SPECIALIST GUIDE TO MICROSOFT EXAM MD-100: WINDOWS 10 ensures you are well prepared for the Microsoft exam as well as a successful career in system administration. Completely up to date, this student-friendly guide walks you step by step through all aspects of installing, configuring and maintaining Windows 10 as a client operating system. Engaging exercises throughout enable you to experience the processes involved in Windows 10 configuration and management -- with plenty of troubleshooting tips that offer solutions to common problems. Review Questions help you prepare for the Microsoft certification exam, while Case Projects provide practice in situations that must be managed in a live networking environment.

"This book employs a mix-methods approach to examine and interpret the algorithmic news consumption phenomenon from several inter-related perspectives, including tailored communication, customization, gatekeeping, agenda-resisting, and news literacy. Potential implications for an empowered or rather, (information-) cocooned public are explored. The research aims to illuminate the renewed relationship between media and audience and the effects on users of algorithmic processes. The aim of this book is multifaceted: 1- to describe the phenomenon of AI-based news recommendation; 2- to explore the use experience of consuming recommended news; 3- to analyze the effects that algorithmic news consumption has on the audiences; 4- to raise awareness of the impact of algorithmic news consumption; 5- to inform the public, technocrats, and policy makers of the effects of algorithmic news consumption; 6- to guide debate on ethical decision-making and possible policy change. Through an empirical investigation process, this volume examines algorithmic news consumption from a user perspective and dissects the complex effects caused by such consumption. This book is suitable to be a primary text for undergraduate-level courses relating media literacy issues and graduate-level courses with a particular focus on audience analysis in the age of artificial intelligence. It can also serve as a supplemental text for a core course in media/communication studies, such as Introduction to Communication, Current Issues in Communication, Communication Theory, Communication Ethics, etc. Worldwide, these courses are offered in a typical journalism/communication/media program at a university"-- Provided by publisher.

Filled with hands-on exercises with accompanying videos, and with hundreds of practice questions including new performance-based types, CompTIA A+ Certification Study Guide covers what you need to know -- and shows you how to prepare -- for these challenging exams. Includes complete coverage of all official objectives for the exams, exam readiness checklists, two-minute drills for quick review at the end of each chapter, and simulated exam questions that match those found on the real exams.

The Fifth Edition of the CompTIA A+ Complete Study Guide: Core 1 Exam 220-1101 and Core 2 Exam 220-1102 offers accessible and essential test preparation material for the popular A+ certification. Providing full coverage of all A+ exam objectives and competencies covered on the latest Core 1 and Core 2 exams, the book ensures you'll have the skills and knowledge to confidently succeed on the test and in the field as a new or early-career computer technician. The book presents material on mobile devices, hardware, networking, virtualization and cloud computing, network, hardware, and software troubleshooting, operating systems, security, and operational procedures. Comprehensive discussions of all areas covered by the exams will give you a head start as you begin your career as a computer technician.

Master the fundamental programming skills needed to create your own computer games in GameMaker. This book shows how to use GameMaker to build and publish cross-platform games.

Each chapter covers a certain programming element, including layers, variables, and so on. You will also learn how to design levels in your games, draw sprites to populate your virtual worlds, and build GUIs for your menus and game interfaces. GameMaker Fundamentals also provides a thorough introduction to the GameMaker Language (GML). Practical example projects reinforce the concept discussed in each chapter.

Adobe Animate Classroom in a Book (2023 release) uses real-world, project-based learning to cover the basics and beyond, providing countless tips and techniques to help you become more productive with the program. For beginners and experienced users alike, you can follow the book from start to finish or choose only those lessons that interest you.

Networking is at the heart of the digital transformation. The network is essential to many business functions today, including business-critical data and operations, cybersecurity, and so much more. A wide variety of career paths rely on the network, so it's important to understand what the network can do, how it operates, and how to protect it.

Offering a critical approach to youth marketing, this comprehensive book provides a framework to better understand the mechanisms that shape youth consumption cultures and behaviours. The ideas investigated include how to advertise to digital natives, how to engage young customers, and why digital natives adopt or reject brands.